Where passion for AI and ecommerce meet.

A diverse team of experts makes up Velou. Global authorities in ecommerce, machine learning, AI and computer vision collaborate daily to enhance our algorithm and support our clients’ needs. At any time of the day, you will find our Silicon Valley company in touch with Velou’s experienced sales and customer support teams at our London and Berlin offices, or working together with the agile technologists at our Sri Lankan engineering center.

Want to define the future of ecommerce? Join us today.

Where passion for AI and ecommerce meet.

Leadership Team


Sadee - CEOSan Francisco, CA

  • Leads overall product strategy & vision on how we can add more value to our customers
  • Previously led product, innovation, Machine Learning & AI strategy, and engineering at multiple startups and large corporations, including Fortune 60. Holds patents in ecommerce and has published research papers on Machine Learning & AI



Sumith - CTOColombo, Sri Lanka

  • Expertise in Natural Language Processing and Computer Vision, and guides the engineering team to build cutting edge ecommerce search & discovery solutions
  • Previously, the technical architect and engineering lead for many complex B2B and B2C products including: state-of-the-art information extraction systems, high performance ecommerce applications



Geoff - Chief Commercial OfficerLondon, United Kingdom

  • Leads business development functions at Velou. Geoff is a very experienced ecommerce practitioner and a seasoned commercial executive within the online technology arena
  • Geoff has led commercial functions within some of the world's finest technology companies. Including large corporates such as IBM, Siebel, and SAP to smaller businesses such as eDocs, Agillic, BORN, and eShopWorld



Subhash - Snr. Director, EngineeringColombo, Sri Lanka

  • Expertise in designing and developing enterprise web & mobile application solutions in retail and financial domains
  • Previously led full-stack engineering teams in building innovative products that range from high-performance ecommerce portals, content management systems, to high-frequency data analysis and reporting engines



Tricia - Director, Fashion IntelligenceSan Francisco, CA

  • Leads a team of fashion stylists to create the intelligence used by our Machine Learning and AI models
  • Previously a fashion and wardrobe stylist in San Francisco. Clients include: Nordstrom, Macy’s, Neiman Marcus, Lord & Taylor, Pottery Barn



Velou HQ: 575 Market St, San Francisco, CA 94105, USA

Sales & Customer Success: 9 Appold St, Hackney, London EC2A 2AP, United Kingdom

Sales & Customer Success: Friedrichstraße 68, 10117 Berlin, Germany

Velou Engineering Center: 273/2/1, Dehiwala Road, Boralesgamuwa, Sri Lanka

Want to define the future of ecommerce? Join us today.